Imagine a service like Airbnb, allowing users from around the globe to find the perfect place to stay. However, instead of simply renting out someone’s home, you lease their lifestyle. That’s the idea behind ShelfLife, a start-up company that aspires to “help people change their lives, one week at a time”.
ShelfLife centres around three key characters – Trent (“the Hustler”), Gavin (“the Hipster”) and Shanti (“the Hacker”). The story opens with Trent pretending to be a doctor in an Emergency Room, and quickly moves towards the three friends becoming fast business partners. They are taken on a fast-paced rollercoaster ride, exiting their mundane employment to build a new and exciting worldwide company based in Singapore.
Barrie Seppings has created a highly enjoyable, witty and addictive storyline that clearly shows his immense understanding of the challenges faced by entrepreneurs in the crazy world of tech start-ups.
While incredibly easy to read, ShelfLife is also very provocative and stimulates careful consideration.
If you could swap lives for a week with anyone on the planet, who would you choose to be?